Area Sales Manager - Delta Region

4 days ago
Employment Information

Area Sales Manager – Delta Cluster 
Location: Thanjavur, Thiruvarur, Nagapattinam, Mayiladuthurai (Base: Thanjavur)

Infarmsys Technologies Pvt Ltd

Infarmsys Technologies is an agri-tech company building data-driven diagnostic and advisory solutions for agriculture. Our flagship platform, Soil Spectra, enables on-ground soil testing and actionable advisory in 2 minutes, helping farmers make better input decisions while enabling dealers and FPOs to improve engagement and sales.

We are scaling Soil Spectra across the delta region and are looking for a high-ownership Area Sales Manager to drive on-ground execution.

Roles & Responsibilities

  • Own end-to-end rollout of Soil Spectra across Thanjavur, Thiruvarur, Nagapattinam, Mayiladuthurai & Pudukottai
  • Identify, qualify and onboard high-quality input dealers, FPOs and rural entrepreneurs
  • Drive conversions and close onboarding with payment commitment
  • Ensure strong activation: 50+ tests within 30 days for every onboarded operator
  • Personally support initial field execution (first tests, farmer interactions, demos)
  • Drive sustained usage: 30+ tests per month per active dealer
  • Integrate soil testing into dealer workflow to improve advisory and input sales
  • Plan and execute farmer camps, demos, and local engagement activities
  • Capture and manage pipeline via Notion trackers (qualification + activation)
  • Maintain high field intensity with regular dealer visits across the cluster
  • Work closely with product and marketing teams to drive execution and share field insights
  • Take complete ownership of outcomes: dealer quality, activation, usage and cluster growth

What We Are Looking For

  • 3-5+ years on-ground sales experience (agri / rural preferred)
  • High ownership and execution mindset (no hand-holding)
  • Ability to influence dealers, engage farmers, and close deals
  • Comfortable with a field-heavy role and building from scratch

This role is about building the Soil Spectra network from the ground up in the delta cluster.

Skills
Agrochemicals Agricultural Products Agri Sales & Marketing Field Visit Demand Generation Activities Farmer Training Agro Industry
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